The Tupperware Rebrand: A Fresh Look, But What About the Future?

Tupperware, the venerable name in food storage, has just unveiled a spiffy new rebrand courtesy of Landor, the elite design agency. On the…

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TOM FEARN STRATEGY SCHOOL

Top 5 Marketing Books for Aspiring Advertising Strategists: A Blueprint for Success

In the dynamic world of advertising, staying ahead of the curve is paramount. As an aspiring advertising strategist, your toolkit should include not…

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The Future of Electric Vehicles: Navigating Consumer Segments for Strategic Market Growth

The electric vehicle (EV) market is on a meteoric rise, boasting an impressive 55% year-over-year growth with a record 10 million units sold…

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