The Future of Electric Vehicles: Navigating Consumer Segments for Strategic Market Growth

The electric vehicle (EV) market is on a meteoric rise, boasting an impressive 55% year-over-year growth with a record 10 million units sold…

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TOM FEARN STRATEGY SCHOOL

The Power of AIDA: Crafting Campaign Strategies with Precision

Hey there, fellow marketers! It’s Tom Fearn, and today I’m excited to dive into a cornerstone of effective advertising strategy—the AIDA methodology. Whether…

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How To Be Remarkable In Strategy: Seth Godin Style

Becoming a standout Advertising Strategist, or brand for that matter, isn’t about following the crowd — it’s about breaking away from it. I…

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